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      <image:title>Blog - How the pandemic shifted consumer behaviour and forced innovation</image:title>
      <image:caption>A recent study showed that 68% of agencies changed the way they did business³ during the course of the pandemic</image:caption>
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      <image:title>Blog - How the pandemic shifted consumer behaviour and forced innovation</image:title>
      <image:caption>In our ‘always-on’ digital world, brands will be pushed to keep up with ever-evolving consumer needs</image:caption>
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      <image:caption>The introduction of the four-day working week has seen our team communicate more proactively</image:caption>
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    <lastmod>2026-01-29</lastmod>
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      <image:title>Home - Our mission is to assist in helping media and creative companies together with brands achieve meaningful commercial partnerships faster and with ease.</image:title>
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      <image:title>Home - We embed into your commercial, brand partnership, marketing or sales team; streamlining the process and delivering results business faster.</image:title>
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    <loc>https://www.intermediarymedia.com/who-we-are</loc>
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    <lastmod>2021-08-20</lastmod>
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      <image:title>Intermediary is your Commercial Representative, Media Sales , Brand Partnerships</image:title>
      <image:caption>Working on meaningful partnerships takes time. Intermediary comes with a scope of knowledge that can help pitch the right product, service or opportunity at the right time.  By understanding strategic business goals for both partners we aim deliver on brand marketing, business plans and partnership requirements.</image:caption>
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      <image:title>Business Development - What happens in the Background</image:title>
      <image:caption>• Prospecting • Making Contact • Qualifying Prospects</image:caption>
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      <image:title>Business Development - After We Make Contact</image:title>
      <image:caption>• Educate on Products and Services • Showcase case studies</image:caption>
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      <image:title>Sales representation - Sales process</image:title>
      <image:caption>• Contribute to shaping RFI/RFP • Understanding feedback • Connecting with decision makers</image:caption>
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      <image:title>Sales representation - What Happens After We Have Made Contact?</image:title>
      <image:caption>• Understanding steps to approval • Negotiation • Executing Sales</image:caption>
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      <image:title>Commercial Consultancy - Commercial Advice</image:title>
      <image:caption>• A conversation on some quick wins you can apply • Work on a project to meet your business needs</image:caption>
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      <image:title>Commercial Consultancy - Pivot in a pandemic</image:title>
      <image:caption>•Make connections with companies looking to achieve similar goals •Refresh your commercial strategy</image:caption>
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